8 Ways Body Language Beats IQ

Posted on March 20th, 2017 by The Learning Factor

When it comes to success, it’s easy to think that people blessed with brains are inevitably going to leave the rest of us in the dust, but social psychologist Amy Cuddy knows first-hand how attitude can outweigh IQ.

Cuddy suffered a car accident at the age of 19 which resulted in brain damage that took 30 points from her IQ. Before the crash Cuddy had an IQ near genius levels; her post-crash IQ was just average.

As someone who had always built her identity around her intelligence, the significant dip in Cuddy’s IQ left her feeling powerless and unconfident. Despite her brain damage, she slowly made her way through college and even got accepted into the graduate program at Princeton.

Once at Princeton, Cuddy struggled until she discovered that it was her lack of confidence that was holding her back, not her lack of brainpower. This was especially true during difficult conversations, presentations, and other high-pressure, highly important moments.

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It’s good to be smart, but brains will only take you so far. Dr. Travis Bradberry shows you how body language can draw people to you like ants to a picnic.

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